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The Analytics Blog
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The Reporting Trap Destroying Agency Margins
Reporting feels like a client value-add—but it’s often the hidden trap destroying agency margins. Discover why unscalable reporting erodes profitability.

Boshra Kargar
4 days ago3 min read


Why Pipeline Reports Fail Finance Review
When Finance and Marketing see different pipeline numbers, trust erodes fast. Most pipeline reports fail Finance review because they lack defensible methodology, revenue alignment, and audit-ready accuracy.

Boshra Kargar
Jan 215 min read


Why Marketing Dashboards Fail Board-Level Scrutiny
Most marketing dashboards weren’t designed for board scrutiny. They report activity, not defensible insight—leaving Finance unconvinced, Marketing exposed, and executives without clear capital allocation answers.

Boshra Kargar
Sep 25, 20255 min read
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