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About Us

Finding Inspiration in Every Turn

Our Story

At Infiniti Metrix, we believe in the transformative power of data and its ability to drive meaningful change. As a family-owned business based in Texas, we are committed to empowering local business owners and marketing agencies with tailored analytics solutions that reveal the stories behind their data.

Founded by dynamic co-founders Boshra and Daniel, our team brings a unique blend of deep academic expertise and real-world experience. What truly sets Infiniti Metrix apart is our unwavering commitment to personalized service. We take the time to understand your unique challenges and goals, crafting bespoke analytics solutions designed for your success. Our friendly, approachable team is dedicated to ensuring that each interaction is characterized by transparency and reliability, embodying the core values of our family-owned ethos.

As you embark on your journey with us, we strive to bridge the gap between creativity and analytics. Our co-founders’ passion for art and technology inspires a holistic approach to data analytics, ensuring that every solution is not only functional but also resonates with your brand’s identity.

Join us at Infiniti Metrix, where your data finds its voice, driving growth and innovation for your business. Together, let’s transform your insights into actionable strategies that propel your journey forward. Your success is our mission, and we are excited to partner with you on this transformative path!

Meet The Team

Boshra Kargar

Boshra is a distinguished co-founder of Infiniti Metrix, with a profound academic background and extensive industry experience. She holds a PhD in Mathematics. a Master's in Economics, and is an Associate of the Society of Actuaries. For over two decades, Boshra has refined her expertise in loss, reserve, and financial forecasting, collaborating with some of America's leading financial institutions. Her entrepreneurial spirit shines through in the successful establishment of Infiniti Metrix, a data analytics and marketing services firm dedicated to empowering businesses with data-driven insights. In addition to her professional accomplishments, Boshra is celebrated as a top Middle Eastern artist in the Dallas-Fort Worth area, seamlessly blending creativity with analytical prowess in every endeavor she undertakes.

Boshra Kargar
Co-Founder

Daniel Salisbury

Daniel is a dynamic co-founder of Infiniti Metrix, equipped with dual master's degrees in Economics and Statistics, which provide a robust analytical foundation for his role. As a seasoned Data Scientist, he has accumulated over 13 years of experience in automotive finance, collaborating with some of the most prominent financial institutions in America. His multifaceted expertise extends beyond finance; Daniel is also a passionate musician and a 3D printing enthusiast, constantly exploring the intersection of technology, art, and data. His innovative approach drives Infiniti Metrix’s commitment to delivering exceptional data analytics solutions that empower businesses.

Daniel Salisbury
Co-Founder

Contact Us Today!

Reach out to us to explore the possibilities of leveraging data for your business growth. 

5121 Collin McKinney Pkwy

Suite #500

McKinney, Tx 75070

Infiniti Metrix

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